Hello Reader, Imagine if every buyer just said, "I'm ready. Send me the contract." It would make our jobs a lot easier. But we know that in reality, buyers rarely come out and say it directly. Instead, they signal it. Often without even realising they’re doing it. And if you know how to spot these signals, you can move the deal forward naturally… Without pushing or guessing. Miss them? You risk stalling deals that were ready to close. Here’s what to look for: 1. Verbal Signals Listen carefully to the language they use. When buyers are serious, their questions change.
This is because they're no longer just evaluating. They’re envisioning themselves using your solution. That’s your green light to start talking about the next steps. 2. Action-Based Signals It’s not just what they say, it’s what they do. Serious buyers:
These actions show they’re investing real time and energy into making a decision, not just kicking tires. 3. Non-Verbal (Body Language) Signals Some of the most powerful buying signals aren’t spoken at all.
When you see this type of positive body language, it’s a strong indicator they’re feeling good about you, and the deal. (I broke these body language cues down 2 weeks ago, but if you missed it, catch it here: “6 Buying Signals You Should NOT Ignore”) Why spotting buying signals matters If you catch these signals in the moment, you can shift your approach at exactly the right time:
But if you miss them, you risk:
In sales, timing is everything. The bottom line? Selling isn’t always about what you say and how you say it. Look for the buying signals. Talk soon, P.S. If you need some help closing your prospect, try some of these closing questions to ask your prospect. How would you rate this edition? 🤏🏻 So-So |
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